You can't reply to everything the instant it lands. But some messages are worth far more than others — and these are the ones that quietly cost you sales when they slip through. If you do nothing else, catch these five.
1. "How much is this?"
This is a buyer, not a browser. They've decided they want it; they just need a price and a way to pay. Answer fast, with the real price, and offer to take the order right there.
2. "Do you have this in [size / colour / variant]?"
They're picturing themselves using it. If the answer is yes, don't just say "yes" — say "yes, and I can reserve it for you." If it's no, offer the closest alternative before they go looking elsewhere.
3. "Do you deliver to [city]?"
A logistics question is a late-stage buying signal. Confirm delivery, give a rough timeline, and keep the momentum going straight into the order.
4. A reply to your story
Someone reacting to your story or offer is warm — they engaged with something you posted right now. A quick, friendly reply ("thanks! want me to send the details? 💛") turns a fleeting tap into a conversation.
5. "Is my order on the way?"
This one isn't a new sale — it's whether you keep the customer. An anxious "where's my order?" answered quickly turns worry into trust, and trust is what brings people back for the next one.
Notice the theme: every one of these is time-sensitive. The value isn't just in answering — it's in answering before the moment passes.
The hard part isn't knowing — it's keeping up
You already know these matter. The trouble is that they arrive at all hours, mixed in with everything else, faster than one person can keep up. That's exactly the kind of work worth handing to something that never sleeps — so the important messages get answered in seconds, and you step in only when it really needs you.
InsideDM catches every one of these across Instagram and WhatsApp, answers instantly, and passes the tricky ones to you. See how it works or start free.